◀︎work
Medical Products and Services
A selection of case studies
B2BBrandConsumer Goods and ServicesDigitalEducationEnergyEnvironmentExperiencesExpertiseFinancial ServicesFood and BeverageGovernmentHealth and WellnessIndustrial Goods and ServicesIndustryMediaMedical Products and ServicesNon-ProfitOrganizationProductsRetail and HospitalityServicesTechnologyToys and GamesTransportation and MobilityVenturing
Big QuestionsOur work related to complex challenges.
CASE STUDYVerathon Medical
An Improved Airway Intubation System That Helps Physicians Save More Lives
CASE STUDYAscensia Diabetes Care
A Holistic, Human-Centered Approach to Managing Diabetes Care
CASE STUDYAscensia Diabetes Care
Designing the Connected Future of Diabetes Management
CASE STUDYDr. Reddy's Laboratories
Invigorating a Pharmaceutical Company’s Culture
CASE STUDYEli Lilly and Company
Designing Pharmaceutical Excellence with Eli Lilly
CASE STUDYAliveCor
The Next-Generation Heart Monitor
CASE STUDYNeuroMetrix
A Drug-Free Alternative to Chronic Pain Relief
CASE STUDYWalgreens
Bringing Back the Neighborhood Pharmacy
CASE STUDYPillPack
This Startup Revolutionized an Industry Through Design
CASE STUDYCalifornia Health Care Foundation
Making Health Insurance Enrollment Easy
CASE STUDYuMotif
Helping a Digital Healthcare Startup to Scale Up
CASE STUDYAliveCor
The Next-Generation Heart Monitor
CASE STUDYGE Healthcare
A Better Scanning Experience for Patients and Technicians
CASE STUDYOrgan Recovery Systems
A High-Tech Kidney Delivery System
CASE STUDYUniversity of California, San Francisco
Inspiring Scientists in Their Research
CASE STUDYHeartstream
A Portable, Life-Saving Defibrillator
CASE STUDYMelon
Helping a Tech Product Find Its Footing
CASE STUDYMedtronic
Faster, More Accurate Spinal Surgery
CASE STUDYLife Technologies
Changing the Way Biotech Innovates
CASE STUDYNeuroMetrix
A Drug-Free Alternative to Chronic Pain Relief
CASE STUDYWalgreens
Bringing Back the Neighborhood Pharmacy
CASE STUDYPillPack
This Startup Revolutionized an Industry Through Design
CASE STUDYCalifornia Health Care Foundation
Making Health Insurance Enrollment Easy
CASE STUDYuMotif